"Everything we do is thoughtful and strong. VIDA has a quality and sophistication that defines the way you want to drink," explains founder, Lisa Barlow. "The new bottle is serious. I was very hands-on in every aspect of this design. Our tequila is extraordinary, and the bottle had to match. It reflects the way I see tequila; the way I see Mexico. I wanted to create something true to our experience, bold and unique as my fingerprint. This is my fingerprint on tequila.  I am a risk-taker; there is no risk in what we have created, it is iconic and inspiring."


We employ a craft process; Highland tequila made in Arandas, Mexico. Ingredients: 100% Tequila a weber blue agave. Nothing added. Heads and tails are cut diring second round of distillation. Reposado is aged in white oak barrels for 6 months. Anejo is aged in French oak barrels for 24 months. Each bottle is washed in it's respective style before filling.

bar experts

 There is an art to crafting the perfect cocktail. It requires a keen understanding of the interactions between complex and simple flavors, and like any art, there is an element of the unquantifiable. A spark of creativity that could only come from wild exploration and experimentation from the Bar Expert. It’s not just about who is behind the bar, it’s about what they do when they are not, that helps these experts create your liquid obsession. 

premier establishments

These are just some of the extraordinary establishments that make the journies behind the bar and inside the glass worthwhile, shining in their own right and exemplifying the VIDA ethos.

uncommon cocktails